99Lives - ImPERFECT STUDIO

99Lives

| Design entry for RDW2016 Main Venue | 2016 |

The illustration collection pictures the CBC fashion brand ss2016 collection that is based on the idea of uncontrolled division of one’s life into so many and how this transformation had become almost impossible to follow.

99 lives illustrates stereotypes and the way that they evolved so that they populate the same individual. A cry that wants to be a lesson, a lullaby and a shout at the same time, they are also searching for a coherent and adequate self expression. Contemporary and brutal, 99 lives is and are a series of illustrations that are as much for one individual as for the 99 within. The series of collages illustrate through their own disruptive nature the collection’s message.


Photo credits (products) : Fashion Designer Alina CRAITA

Powered by SmugMug Log In